I am a student of BBA. In which field should I do my specialization?

Nobody can answer this question except for you, but if you are really not sure, then you could get some advice from a careers adviser.

• Career advice

There are many organizations that will help you to realize what it is that you want to specialize in but you should also do some thinking of your own.

Consider the aspects of your course that you have enjoyed the most and then think about whether any of that can be applied to a specialism. Think about what your peers are interested in doing and whether there is anything there that appeals to you (though it should go without saying that the last thing that you should do is to do what someone else is doing just for the sake of it).

• Short list

You could also make a list of what options you have open to you and then draw a list of pros and cons. You will find that some of the choices won't get as far as that because you already know what it is that you don't want to do.

When you have a short list of possibilities, go through it again and try and find out as much as you possibly can about each subject and where it could lead you.

• Sources of information

You will be able to find out about these subjects quite easily from a number of different sources. The Internet is the most obvious, but it is also possible to find many publications on all the choices that you could specialize in.

Only when you have explored all possibilities and are really happy with what you have found, should you make a decision.