Going to a big name University or College helps but is also quite expensive, so go by what you can afford and its the Degree you want. The better your grades are also helps land a good job but many college grads start out working in a field other than their degreed field so be prepared and also there are many many degreed people with experience who are out of a job partially in thanks to the US Government but I won't go there.
Before you enter a University , check out which fields out here have the highest demand for the present and future and be reminded right now the Truck Driving field probably needs more drivers than any other field and doesn't require a college degree, Good luck